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Ad Potential Scoring

Infinite∞Ai automatically evaluates posts from connected Facebook and Instagram pages for their advertising potential. Results are available on the Posts page and in each post's detail view. The AI Score is also available as a condition in automation filters — making it possible to only create ads from posts that meet a minimum score threshold.

How It Works?​

The system analyzes both the textual and visual content of the post and assigns an overall score on a 0-10 scale (AI Score). The higher the score, the more suitable the content is for advertising.

In addition to the overall score, a detailed per-category breakdown is also produced: each aspect is scored on a 0-10 scale with an explanation. The evaluation covers five criteria:

  • Creativity — how original and imaginative the content is, avoiding generic or templated phrasing
  • Emotional Impact — how well the content resonates with the reader and whether it evokes an emotional response
  • Attention-Grabbing Opening — how strong the first impression is, whether it stops the user mid-scroll
  • Call to Action — how clear and effective the CTA is, whether the next step is obvious
  • Standing Out from Other Ads — how different the content is from typical ads, whether it has something memorable

The evaluation runs automatically — no manual trigger is required.